An Epic Crash—Are You Prepared?

The Titanic was the greatest ship of its day, a feat of true architectural and engineering achievement that took the world by storm. EVERYONE wanted to be on that ship when it set sail in April 1912.

The Titanic was the unsinkable ship. NOTHING could knock this luxury liner off course. From the epic staircase to the Turkish baths to the wealthiest passengers from around the world, everything about the ship was jaw-dropping. Because the shipbuilders were so confident in the Titanic’s ability to withstand anything, this “unsinkable ship” set sail with just 20 lifeboats. But no one thought twice. The Titanic was unsinkable. This was the place to be. Until it wasn’t. On the night of April 14, 1912, the Titanic hit an iceberg from its starboard side.

Over the next few hours, the Titanic sank into the freezing Atlantic Ocean and over 1,500 people died. The entire time it was sinking, no one could believe it was happening. This was the UNSINKABLE ship. This wasn’t supposed to happen, now or EVER. The captain saw the iceberg coming and even watched it smash into the side of the ship. But, by that point his hands were tied—there was nothing he could do to stop the disaster from happening. It’s the same in the market—the big guys see the crashes coming, but by the time they finally get their heads on straight, it’s too late. The disaster has been struck.

In both scenarios—the Titanic crashing and major market crashes—SHOULDN’T happen. Experts believed it COULDN’T happen. But it did, it always can and will. There are certain things we shouldn’t roll the dice on – our safety, our lives and our wealth. The Titanic builders and passengers didn’t have a backup plan because they bought into the ‘unsinkable ship’ hype. Ultimately leading to their untimely demise.